Paid Media Marketing Jobs in Gurgaon | 04-12-2023 Update
||JMD Megapolis,4th Floor, Units 461-463,Sector 48, Gurugram, Haryana 122001,
|CTC Per Annum:
||INR 3 lakh per annum to INR 8 lakh per annum
Strength of Current media Team:
- Lead Generation campaign(B2B/B2C) Planning and Execution via FB/Google/LinkedIn and other media channels
- Amazon Sponsored ads
- Branding, Awareness & Engagement Campaign via Google Display/Facebook and other media mix.
- Reporting and Analysis of the campaign
- Google Analytics
Skill set required:
- Research Driven media Planning and Strategy.
- Google Shopping/Facebook Shopping and expertise in e-com campaign on other platforms
- YouTube Video Marketing
- Mobile Marketing/App Install Campaigns
- Well-versed with Google merchant center optimization
Job Description of the required media profile (Senior Profile, 5-6 years of experience)
- Develops digital marketing strategy by identifying customers and their current and future needs and monitoring the competition.
- Plans and executes all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns.
- Builds, and maintains social media presence.
- Measures and reports performance of all digital marketing campaigns and assesses against goals (ROI and KPIs).
- Identifies trends and insights and optimizes spend and performance based on the insights.
- Brainstorms new and creative growth strategies through digital marketing.
- Plans, executes, and measures experiments and conversion tests.
- Collaborates with internal teams to create landing pages and optimize user experience.
- Utilizes strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
- Identifies critical conversion points and drop off points and optimizes user funnels.
- Completes digital marketing department operational requirements by scheduling and assigning employees and following up on work results.
- Expertise in Ecom Campaigns is must.
- Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media, and/or display advertising campaigns.
- Experience in optimizing landing pages and user funnels.
- Experience with A/B and multivariate experiments
- Solid knowledge of website and marketing analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends, SEMRush, etc.)
- Working knowledge of ad serving tools
- Experience in setting up and optimizing PPC campaigns on all major search engine.
Paid Media Marketing Jobs in Gurgaon
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